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We officially launched the AmplifyLatinx PowerUp Latinx Biz, a first of its kind collaborative, innovative movement focused on activating Massachusetts’ untapped economic potential by increasing growth and economic opportunity for Latinx-owned businesses in Massachusetts. PowerUp’s mission is to create visibility for Latinx-owned businesses, meaningfully connect them to existing resources, and recognize them as an influential consumer market that must be engaged by our entire business community.

We look forward to advancing the PowerUp movement to unleash Massachusetts’ untapped economic potential.

Video produced by EmVision Productions

EMCEE

Julio

JULIO RICARDO VARELA

Digital Media Director, Futuro Media Group
Co-host, In The Thick
Founder, Latino Rebels

OPENING SPEAKERS

Natalia

NATALIA OBERTI NOGUERA

Founder & CEO, Pipeline Angels; Creator & Host, Pitch Makeover

Lourdes

LOURDES GERMÁN

Director, The Civic Innovation Project
Faculty, Boston College Carroll School of Management

ENTREPRENEURS

Mariana

DR. MARIANA MATUS

Co-founder and CEO, Biobot Analytics

CLARA

CLARA ARROYAVE

Co-founder and CEO, PlaceMe

Jose

JOSE DE LA ROSA

Founder and CEO, Guardian Healthcare

ELIAS

ELIAS TORRES

Founder and CTO, Drift

CLARITZA

CLARITZA ABREU

CEO, Latinc Corporation

vivian headshot

VIVIAN IANNOTTI

CEO, Stop and Compare Supermarkets

RESOURCE PARTNERS

Zamawa

ZAMAWA ARENAS [MODERATOR]

Founder and CEO, Flowetik

John

JOHN BARROS

Chief of Economic Development, City of Boston

Marcela

MARCELA MERINO DOMINGUEZ

Senior Analyst, Pacesetter Initiative at Greater Boston Chamber of Commerce

Bob

BOB RIVERS

Chair and Chief Executive Officer, Eastern Bank

JABES

JABES ROJAS

Deputy Chief for Access & Opportunity and Community Affairs, Office of the Governor of Massachusetts

CLOSING SPEAKERS

Jeffrey

JEFFREY SÁNCHEZ

State Representative, 15th Suffolk
Chairman of House Ways and Means

Corean

COREAN REYNOLDS

Senior Program Associate for Jobs & Economic Development,
The Boston Foundation

GOALS

Identify &
Connect

Identify and map growth oriented Latinx owned businesses in Massachusetts

 

Build Relationships

Facilitate connections among Latinx entrepreneurs through curated networking opportunities and an online digital platform

Access Existing Resources

Foster relationship building and access to existing business resources, such as capital, education, mentors, accelerators, and growth opportunities

Policy
Agenda

Advance a policy agenda focused on driving economic opportunity and growth for Latinx businesses

BENEFITS

For Businesses
Become part of a leading network of Latinx companies in the Commonwealth
Connect with other Latinx businesses owners
Gain visibility for your business and access critical resources for growth
Submit Your Business
For Partners
Become part of a community of curated resources for Latinx business owners
Connect to Latinx founders to participate in your programs and access your resources
Increase your program diversity goals
Become a Partner
For Sponsors
Achieve broad program impact through an economic opportunity focus
Support an initiative that fosters connectivity to organizations’ resources
Recognition as a founding sponsor of this Latinx social impact initiative
Become A Sponsor

We invite Latinx businesses, resource partners and sponsors to join us. You’ll be inspired by successful Latinx entrepreneurs and business leaders innovating in key industries driving our economy, learn how the broader MA business community can play a role in advancing Latinx  business growth, and why doing so matters to our shared future. 

 

JOIN US A BUSINESS PARTNER

Below are our current business partners. We hope you’ll join us.

 

latinx stats

CONNECTIVITY CHALLENGE

 

  • In Boston, Latinx-owned businesses average less than $100,000 in annual sales, compared to $644,000 in annual sales for all privately-owned firms
  • Latinx business often operate in silos and lack connections to capital, management expertise, business networks, human capital, and partners necessary for growth
  • Existing resources and programs for entrepreneurs are not inclusive or adept at connecting to the growing Latinx demographic

OPPORTUNITY

Latinx-Biz-over-5-years
3%-exceed-1m-rev
latinx-stats

THANK YOU TO OUR SPONSORS

PRESENTING SPONSOR

AMPLIFY SPONSOR

GROWTH SPONSOR

OUR MEDIA SPONSORS